Allison Cooper launched specialist writing and publicity agency, Allycats Public Relations, in 2008. Her 16-year career spans publicity generation, journalism and freelance writing across numerous industries and her love of words resulted in her launching Marketing Spread, a news website, late in 2012. This innovative platform was aimed at ensuring that news and key industry insights in the media, marketing, advertising, PR, retail, business, ICT, tourism and global industries would have another mouthpiece in the marketplace. Alison chats to us about her journey in the industry and what the aims of mspread.co.za are.
Allison Cooper in conversation with BizRadio’s Grant Jansen
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