As South Africa has just moved into level 4 and the deeds offices have re-opened, estate agents are not permitted to work until level 2. The dire impacts on not only our economy, but the property sector and more importantly the thousands of agents, admin staff and directly connected services working in this sector.
We chatted to Adrian Goslett, Regional Director and CEO of Remax Southern Africa.
“Real Estate is unquestionably a multiplier and enabling industry. During the 2007/08 financial crash in the United States, it was real estate that lead the economy out of the recession and back to economic health and prosperity. We believe that this sector can assist South Africa in doing so again,” says Goslett.
Goslett quotes the Quarterly Financial Statistics report for December 2019 released by Statistics South Africa that states just how much the real estate industry contributes to the South African economy and, subsequently, to the tax base. In September 2019, Real Estate contributed 11,2% and in December 2019 11,5% as a percentage contribution to total turnover.
“Real Estate in isolation contributes about 5% of South Africa’s GDP and has approximately 42,000 people that work the residential real estate sector. There are many other organisations, industries and businesses that rely heavily on real estate sector to trade. Banks, originators, conveyances, and many more feed off real estate. Without us, their industry stands still. If they stand still, they will lay-off people and further contribute to rising job losses,” says Goslett.
“Beyond this, the importance of the real estate industry in providing liquidity in the market cannot be over-emphasised. Property to the value of R20 billion register in the Deeds Office every month. This creates much needed liquidity in the market for buyers and sellers. If people are unable to sell their property, then they cannot raise any capital. The number of distressed sellers is on a rapid rise. These homeowners will not have access to finance unless real estate services can operate. This will cause them to run further into debt, which will increase bank’s risk and will impact their ability to lend.
“What is more, if business owners cannot raise capital through the sale of their property to save their businesses, they will have to declare bankruptcy and, along with that, will be forced into terminating their employees. This will lead to even further unemployment rates as a by-product of the real estate industry remaining closed,” Goslett warns.
As things stand in this global pandemic, governments around the world are trying to inject much needed liquidity into the market in order to help the economy through this crisis and on the road to recovery. For this reason, real estate is currently in operation in most other countries in the world.
Even Italy, an epicentre of the disease, is allowing real estate to operate in the first phase of alert level easing. “They recognise the contribution that real estate has in the economy and acknowledge that the economy simply cannot function without this essential service. We to believe that there is no better industry than the real estate sector to assist in creating enormous liquidity in a short time, especially for the millions of property owners in South Africa.”
He does acknowledge that there is a unique balance that must be found between containing the risk and spread of the virus and the need to reignite the economy and the fiscus. However, real estate is a sector that can operate in such a way that there is extremely low risk of spreading the disease.
“In my letter to Minister Sisulu at the Department of Human Settlements on 27 April, I outlined how real estate offers minimal threat according to the criteria that were used in establishing the level of risk for each industry. I further outlined how the industry could be regulated to mitigate risk by implementing strict regulations at each level of easing lockdown restrictions. After the ministers have reviewed our submission, I feel frustrated to learn that even garden services can operate before real estate. These businesses bring crews of 6-10 people at a time through your home, whereas real estate can be limited to 1-1 or even 1-0 if agents are allowed access and are able to do virtual open houses using technology,” Goslett explains.
The real estate industry as a whole is extremely concerned that the impact to the South African economy would be detrimental if real estate is not allowed to operate during level 4 of lockdown. “To help government, we have even formulated the safety measures required to enable real estate to start trading again in a way that addresses the health and safety concerns of all citizens. We commit to working with the government to help with the reclassification and implore them to reconsider their classification of the real estate industry in order to give the economy a fighting chance for recovery,” Goslett concludes.
- #InclusivityMatters |#LTC | Candid Conversation |#KevinBritz |#Podcast | Lauren Britz - September 18, 2020
- Going Dutch and reinventing yourself on a bicycle |#KevinBritz |#LTC |#BjornSalsone |Tanya Kovarsky |#Podcast - September 17, 2020
- How to create a job search strategy to the hidden job market|#LTC |#KevinBritz | Chantelle Botha |#Podcast - September 16, 2020
- Roboteur takes the tedium out of repetitive tasks| #eBizWires | Graham Fry | Podcast - September 16, 2020
- Do you know what Programmatic Media Buying is? |#LetsTalkDigital |#AudreyNaidoo |Ryan Eberlin - September 16, 2020
- WHY DO WE SAY “ I AM NOT GOOD ENOUGH” |#LTC |#KevinBritz | Heidi Poulton | Potential Unlimited |#Podcast |#eBizradio - September 15, 2020
- Early investors in 4IR start-ups set to reap rewards | #eBizInisghts | Brett Dawson | Podcast - September 15, 2020
- SMEgo launches to assist small businesses |#DigitalNomad | #MbaliNdhlovu | Rowan Spazzoli |#Podcast |#Entrepreneur - September 15, 2020
- How are your time management and people skills? |#LTL |#KevinBritz |Naomi Basson | Jose Mesquita |#Leadership |#Podcast - September 13, 2020
- Innovative solutions for restaurants during the COVID pandemic and beyond | Snapmenu | #eBizTechnology | Gabriel Stein, Shai Unterslak & Max Tyrell | Podcast - September 11, 2020
