Say What? Biz with @Anatinus | CSI campaigning & lipstick art

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BizRadio’s @ChrisKolbe caught up with weekly guest, Sarah Britten (@Anatinus ) for ‘Say What Biz’ – the follow up to the Nandos ad ban and the clever more subtle retort campaign published in the Sunday newspapers were all on the agenda. Sarah challenged  brands to make use of more ‘out the box’ thinking, regarding CSI campaigns. Brands can and should make a difference for a greater good and not make too much noise about it at the same time.

Also, insights into Sarah’s own brand of facial wipes and her artwork. She’ll be exhibiting her lipstick art with proceeds going to the NGO, Home of Hope and for every tweet with the hashtag #Jozitweetart, R1 will also be donated. More information, CLICK HERE 

Podcast: Click HERE to listen

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