BizRadio chats to Craig Page-Lee in his weekly #RetailBiz slot. This week he defines and unpacks Omni-Channel Retailing and how this could enhance the consumer experience;
- What is it?
- How do we use it effectively?
- So we know all this – why are we not using/doing it?
Craig Page-Lee is the MD of Posterscope – SA’s leading Out Of Home specialists. He is passionate about retail and has a background in design and architecture and one day dreams of heading off on a world adventure on his motor-cycle.
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