Innovation: they key to a successful business | #eBizEntrepreneur | Jonathan Darker


Jonathon Darker from SMEasy join Nick snow to share his insights on the topic of Innovation.

SMEasy white on blue no strap

So what exactly is innovation and how does it apply to the very many different sections of both a local and globalised economy?

What advantages does innovation give; Sometimes these innovations can be linked to better productivity or a new technology that changes an entire industry (think how .mp3’s have changed the music industry).

Innovation often occurs during times of economic difficulty; Apple was on its last knees until the i-Pod, now its a global brand and amongst the most valuable companies on the planet. Times of economic distress force businesses to ”shake things up” to surivive, the changes that are made (and kept) will be to the benefit of the business and so over time it adapts and INNOVATES.

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BizWires-on-BizRadio-600x250Jonathon Darker in conversation with eBizRadio’s Nick Snow

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| Format: MP3

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