One of Africa’s top 100 influencers, Thebe Ikalfeng, Nation Branding specialist shares some of his insights with us around South Africa’s branding problem. What is our challenge, how much more can we take and how do we change this?
#LunchtimeMarketing, hosted by Kevin Britz and Craig Page-Lee, hosts of www.ebizradio.com Lunchtime Marketing show, every Thursday at 12h00, welcome Thebe Ikalfeng into the virtual studio and explore his knowledge and incredible understanding of the Branding arena in Africa. His enthusiastic and positive approach to this industry continues to spill over into the industry. Thebe Ikalfeng, is also the founder of A.B.L.A (African Brand Leadership Academy).
In this frank discussion we unpack the South African branding problem and what we can do to navigate our way out of it.