Ad fraud is destabilising media while brands fund fake news. We learn that brands should be more demanding and investigate the quality and value within their media buying ecosystems. This weeks Lets Talk Digital with Audrey Naidoo connects with two leading industry experts; Chris Roper, deputy CEO for Code for Africa, and director for the African Network of Centres for Investigative Reporting as well as Nevo Hadas, partner at dY/dX with over 20 years of digital industry experience.
Digital Ad Fraud is an Iceberg | #LetsTalkDigital | Audrey Naidoo | Chris Roper | Nevo Hadas |#Digital |#ebizradio
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