Ad fraud is destabilising media while brands fund fake news. We learn that brands should be more demanding and investigate the quality and value within their media buying ecosystems. This weeks Lets Talk Digital with Audrey Naidoo connects with two leading industry experts; Chris Roper, deputy CEO for Code for Africa, and director for the African Network of Centres for Investigative Reporting as well as Nevo Hadas, partner at dY/dX with over 20 years of digital industry experience.
Digital Ad Fraud is an Iceberg | #LetsTalkDigital | Audrey Naidoo | Chris Roper | Nevo Hadas |#Digital |#ebizradio
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eBizRadio
eBizRadio is a live multi- platformed social media service providing an online forum to the business community for holding conversations on the key issues related to specific businesses as well as availing a space for cross-business collaboration in response to key issues affecting the world of business. The place to go if you want to know about business and lifestyle