Decisions, decisions…helping the consumer on this journey | #RetailBiz with Craig Page-Lee

 “Let’s all stop talking about the “consumer journey” as a catch phrase we use to impress others in the industry – let’s get to grips with it and how the consumer feels about the journey and what they use to make the actual purchase at a till point, be it real world or online”.

Craig shares with us the journey that the consumer takes to get from their home to making the actual purchase

Craig Page-Lee in conversation with BizRadio’s Grant Jansen

Podcast | Click HERE to listen

A new addition to BizRadio’s weekly content offering – #RetailBiz with Craig Page-Lee – anything from in-store promotions to outdoor billboards, from customer journeys to brands evolving. Craig dives straight into the retail environment and looks at what is happening in-store and how technology, especially digital is influencing and changing the way in which we shop.

Craig Page-Lee is the MD of Posterscope – SA’s leading Out Of Home specialists. He is passionate about retail and has a background in design and architecture and one day dreams of heading off on a world adventure on his motor-cycle.

Follow @cpl_ignite Follow @posterscopeza

• About the Author
• Latest Posts

About eBizRadio

eBizRadio is a live multi- platformed social media service providing an online forum to the business community for holding conversations on the key issues related to specific businesses as well as availing a space for cross-business collaboration in response to key issues affecting the world of business. The place to go if you want to know about business and lifestyle

• Adapting Conservation into a Economic Activity | #eBizTrends | Dion Chang - September 20, 2019
• Cry our beloved SMEs | #eBizWires | Lukhanyo Bushwana - September 20, 2019
• Obsidian Systems’ end-to-end coverage of Open Source Week 2019 - September 20, 2019
• Financial Institutions – Be Better | #eBizWires - September 20, 2019
• How to Register your own SA Company for under R300! #Insight |#IP Braai - September 19, 2019
• Being a Finance Director in your 30’s | #eBizInsight| Emilie Bigot - September 19, 2019
• Gill Randall on Local Newspapers | #eBizInsights - September 17, 2019
• The Truth About Xenophobia in South Africa |#Insights |#Devan Moonsamy - September 16, 2019
• FLEXIBLE WORKSPACE IS THE NEW FRANCHISE FRONTIER | #eBizInsights - September 16, 2019
• How the office will change by 2025 in Africa? |#eBizInsights - September 13, 2019